Martin Dupuis
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Gatsby: Branding, Video, Web, Print.
Credits:
Client: Groupe Kevlar
Agency: Les Évadés
Creative Director: Martin Dupuis
Designer: Josée Martineau, Rachel Baril
Copywriter: Martin Bernier
Director: Thomas Soto
Client: Groupe Kevlar
Agency: Les Évadés
Creative Director: Martin Dupuis
Designer: Josée Martineau, Rachel Baril
Copywriter: Martin Bernier
Director: Thomas Soto
About:
Kevlar’s new condo project in downtown Montreal needed a name, look and feel and storytelling elements. Art deco and The Great Gatsby was used as an anchor point to give the brand its foundation and direction. From there all the imagery and wording aligned itself within that context
Kevlar’s new condo project in downtown Montreal needed a name, look and feel and storytelling elements. Art deco and The Great Gatsby was used as an anchor point to give the brand its foundation and direction. From there all the imagery and wording aligned itself within that context
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