Martin Dupuis
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CHOM: Video, Radio, Posters, Web, Print, Out of home.
Credits:
Agency: Bleublancrouge
Creative Director: Gaëtan Namouric
Art Directors: Martin Dupuis, Bartolomé Graziana
Copywriters: Martin Dupuis, Alexandre Emond-Turcotte
Production: Peak Studio, Bell Media
Agency: Bleublancrouge
Creative Director: Gaëtan Namouric
Art Directors: Martin Dupuis, Bartolomé Graziana
Copywriters: Martin Dupuis, Alexandre Emond-Turcotte
Production: Peak Studio, Bell Media
About:
This campaign for Montreal rock station CHOM highlighted rock music as a familiar and cherished presence in people's everyday lives. Working with the phrase “We're in it for Life,” the campaign suggested that rock classics provide a kind of personal soundtrack, be it in our day-to-day routines or major milestones.
This campaign for Montreal rock station CHOM highlighted rock music as a familiar and cherished presence in people's everyday lives. Working with the phrase “We're in it for Life,” the campaign suggested that rock classics provide a kind of personal soundtrack, be it in our day-to-day routines or major milestones.
Awards and recognition:
2014 Créa: Campagne intégrée
2014 Créa: Campagne radio - Hotline series
2014 Créa: Publicité radio - Money
2014 Créa: Campagne affichage extérieur
2014 Créa: Affichage extérieur
2014 Créa: Media - Rock Weather
2014 Créa: Campagne radio - Hotline series
2014 Créa: Publicité radio - Money
2014 Créa: Campagne affichage extérieur
2014 Créa: Affichage extérieur
2014 Créa: Media - Rock Weather